The Price Is Right: 6 Secrets to Pricing Your Ebook

The Price Is Right: 6 Secrets to Pricing Your Ebook

By David Kudler
So you’ve finished your book. You cleaned up the text, added optimized images, pulled together all of the front- and back-matter, and created a cover. You converted it into ePub ebook format — either using an app on your computer or online. You’ve made sure the ebook file is valid and meets your standards. You’ve uploaded the file to your first retailer/aggregator and you’ve added all of the metadata, and you’re almost ready to hit PUBLISH, but you’re down to the very last choice…
What price are you going to sell your ebook at?
This question is the cause of more anxious (or panicked) messages and phone calls from clients and friends than any other. So here are six secrets to setting the price for your ebook.
After all, there’s no real basis for a price — no “fixed cost,” unlike a print book, which has per-unit costs to print

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